Marketing Strategist

SaijalGadewar

Brand Strategy · Content · Growth

Marketing
that moves
people.

I build brands that don't just look good - they make people feel something. From strategy decks to full campaign execution, I work at the intersection of culture, creativity and commerce.

5+Brands
2+Years
GCCMarket
Brand Strategy·Social Media·Content Marketing·Campaign Planning·Influencer Marketing·Growth Marketing·Business Development·GTM Strategy·Brand Strategy·Social Media·Content Marketing·Campaign Planning·Influencer Marketing·Growth Marketing·Business Development·GTM Strategy·

Selected work

Case Studies

05 projects

Fashion · Social Strategy

Concept Project

Fashion Brand

↗

Rebuilding engagement for a UAE modest fashion brand from the ground up

A Dubai-based modest fashion brand with 50K followers saw a 40% engagement drop despite posting daily. Rebuilt content strategy around 3 pillars and a creator-partnership model.

Content StrategyCreator PartnershipsInstagram
+68%Saves per post
2.9%Engagement rate
+3.4KFollowers

F&B · Campaign

Concept Project

F&B Brand

↗

Making a new Dubai café the most talked-about spot in D3 in 30 days

A specialty café at Dubai Design District had zero social presence while competitors went viral weekly. Launched a TikTok-first "Coffee is a Mood" UGC campaign with a barista content series.

TikTok CampaignUGC StrategyViral Marketing
312KTikTok views
+34%Footfall
45Days to results

Beauty · Influencer Strategy

Concept Project

Beauty Brand

↗

Replacing a broken macro-influencer spend with a micro-creator system that actually converts

A UAE skincare brand burned AED 50,000 on macro influencers - 2M impressions, 0.3% engagement, zero measurable sales. Rebuilt the entire influencer strategy around 20 nano creators with authentic briefs and performance tracking.

Influencer StrategyNano CreatorsPerformance Marketing
2.4%Engagement (up from 0.3%)
+180%DM inquiries
+40%Sales uplift

Tech · Retention Marketing

Concept Project

Fitness App

↗

Solving an 80% week-1 churn problem for a UAE fitness app with content and community

A fitness app with 15K downloads was losing 80% of users before Week 2. Designed a retention content system - onboarding series, streak challenges, and an in-app community layer.

Retention StrategyCommunity BuildingEmail + Push
51%Churn (down from 80%)
+31%Day-30 retention

Fashion · Organic Growth

Concept Project

Streetwear Brand

↗

Taking a Gen Z Dubai streetwear brand from 0 to 8K followers with zero paid budget

A new streetwear brand had no audience and no ad budget. Built a founder-led content strategy, engineered collab drops with local artists, and secured 3 editorial features - all organic.

Organic GrowthFounder BrandingCollab Strategy
2.8KFollowers in 60 days
2Editorial features
0Ad spend

About me

I'm a marketing strategist with a rare mix of commercial instinct and creative vision - built at the intersection of fashion, data and brand storytelling.

MFTech - NIFT Bengaluru

Buying at Landmark Group / Max Fashion, Dubai

Previously: Furrl (startup), Bewakoof, Gokaldas Exports

Google Digital Marketing · HubSpot · Meta Blueprint certified

Based in Dubai, UAE - available immediately

Let's work together

Got a brand
that needs
to move?

Send me an email
+971 52 102 3590Copy gadewarsaijal123@gmail.com↗ LinkedIn Profile↗
© 2026 Saijal Gadewar Based in Dubai, UAE